Sitemap API for Competitive Intelligence

Before you start

• A SitemapKit API key stored in a server-side environment variable.
• A target domain or sitemap URL and a clear success criterion for the competitive intelligence workflow.

Implementation workflow

1. 1

   Define the workflow objective

   Start from this concrete goal: Monitor competitor content and site structure

2. 2

   Request the sitemap data

   Use the implementation example below from server-side code and pass the target domain or sitemap URL required by the workflow.

3. 3

   Validate and reuse the result

   Check the returned sitemap URLs and page records against the expected outcome for competitive intelligence before sending the data to the next system.

Why use SitemapKit?

• Monitor competitor page count over time
• Detect new content via lastmod changes
• Analyze URL structure for content strategy insights
• Compare content coverage across competitors

Implementation example

# Monitor multiple competitors
competitors=("ahrefs.com" "semrush.com" "moz.com")

for domain in "${competitors[@]}"; do
  count=$(curl -s -X POST https://sitemapkit.com/api/v1/sitemap/full \
    -H "Content-Type: application/json" \
    -H "x-api-key: YOUR_API_KEY" \
    -d "{"url": "$domain"}" | jq '.urls | length')
  echo "$domain: $count URLs"
done

Continue with SitemapKit